Nielsen estimates that 82.0% of U.S. TV households are Traditional Cable or Over The Air. How do campaigns reach the other 18.0%? While broadcast, cable and satellite TV reach millions of Americans every day, voters are increasingly accessing video content (movies,...
Medium Buying client Brian Kemp on Tuesday won the Republican runoff in the race for Georgia governor. Kemp defeated Georgia Lt. Gov. Casey Cagle by a margin of 69.4% to 30.6%. Medium is proud to be part of the Kemp for Governor team along with strategic...
The political tipsheet: What started with The Hotline (which was launched in 1987 and arrived every morning via fax) has exploded into a big business of sources, nuggets, sightings and exclusives. Our favorite newsletters are focused on – what else – the convergence...
Medium Buying has expanded its team with two new members and has moved to a new headquarters in Columbus, Ohio. Katherine Cookson and Edward Kamody have joined the Medium team as Media Buyers/Competitive Specialists. Both have experience working for Republican...
